<aside> 🏆 The Ideal Customer Profile (ICP) describes the target customer or client that a company aims to serve and provide value to. It is a profile created based on various criteria and characteristics that define the most suitable customers for a particular SaaS product or service. It's important to note that these characteristics may evolve as you gather more data, insights, and feedback from your existing customer base. Regularly revisiting and refining your ICP can help you align your sales and marketing strategies to better target and serve your ideal customers. 🔁 Latest update xxx
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